Let’s go straight into what communications is all about. You could say its roots were seen in early cave drawings, progressed to smoke signals, then the written word, and now TikTok! Yes, your world is now filled with different communication channels, messages and even fake news. The need for communication has resulted in profound effects, applications and technological advancements in propaganda, persuasion, influences and even marketing in modern times.

There are many reasons for you to study communications, but most importantly you must have an instinctive curiosity about people - how they think, what are their desires, what entertains them, and what influences their decision.

Communications is all about your world. It is about your community, your relationships, and how people connect face-to-face, virtually, and across cultures and borders.